Whenever somebody comes to me and wants a web site, this is what I tell them. Many of my friends who are internet professionals or general hipsters are already sneering at this and saying something like, “Blogging is so five minutes ago.” Maybe at the cutting edge of the cutting edge, that’s true. But I deal in my freelance and personal life with plenty of people who are resistant to blogs, Twitter and what have you, and it’s my job to help get these folks on board.
If you have a web presence of any kind for any reason, you need to be able to update it yourself, easily and frequently. Unless you know what HTML and FTP are, you can’t do that with a traditional site. However, you can easily learn to update your blog yourself, even if you’re a relative novice. You can do it from any computer in the world, and for the major blog platforms, you can even do it from a cell phone.
