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Tag Archives: marketing

The Facebook Effect

Last night I caught a lecture by David Kirkpatrick on his book The Facebook Effect. This post is going to be about Kirkpatrick’s discussion of the book, not the book itself, since I just got it last night and haven’t started reading it yet. But his talk certainly conveyed the flavor. Kirkpatrick had one significant [...]

Promoting music through social media

As part of New York Social Media Week, I attended a panel entitled “The Beautiful Dark Twisted Fantasy of Social Media as Music’s Savior.” It was first thing in the morning, which really asks a lot from the music hipsters. I would normally have just live-tweeted this thing, but the wi-fi in the place was [...]